Putting your company’s logo on everyday apparel is a simple yet powerful way to increase brand visibility and foster customer loyalty. Not sure which apparel options would work best with your business? Fear not! We’re here to share some of the best examples for you to consider, starting with…
Versatile T-Shirts
T-shirts are a staple in casual wear that provide a broad canvas for your logo. They can be part of office attire, distributed as promotional items, or sold as branded merchandise. We recommend purchasing options with high-quality fabric, and using designs that are appealing to your employees and customers alike.
Professional Polo Shirts
Polo shirts strike a balance between casual and professional attire, making them ideal for work environments and customer-facing roles. Embroidering or printing your logo on the chest, sleeve, or back of a polo shirt can subtly yet effectively advertise your brand. We find choosing either neutral or company colors to be the most effective.
Hoodies and Sweatshirts
Hoodies and sweatshirts are perfect for cooler weather and casual settings. A large logo on the back or a small one on the chest can make these items both stylish and functional. They’re great for team-building events, outdoor activities, or as part of a casual dress code.
Outerwear Branding
Jackets, windbreakers, and other outerwear apparel can provide excellent opportunities to display your logo. We recommend placing it on the chest, back, or sleeve to ensure maximum visibility when these items are in use.
High-quality outerwear is also great for corporate gifts, adding a touch of exclusivity to your brand.
Hats and Caps
Headwear like baseball caps, beanies, and sun hats are another casual means of company publicity. These items are ideal for outdoor events, and can also be part of your permitted dress code or as part of a promotional giveaway. When customers or the general public interact with your employees, headware makes it easier for their line of sight to catch your logo.
Button-Down Shirts
When opting for a more formal approach, button-down shirts are a classic choice that project a polished image and reflect the professionalism of your brand. These are ideal for meetings, conferences, and trade shows, with your logo embroidered on chest pockets, sleeve cuffs, or even collars.
Scarves and Ties
Accessories like scarves and ties can subtly incorporate your logo and add a touch of elegance. These items are perfect for formal events and uniforms, offering a sophisticated means of advertising your business without being garish.
Activewear Integration
With more people taking an active role in fitness, you may wish to incorporate your logo into workout attire like shirts, shorts, running socks, and leggings. These not only promote your brand but also associate it with health and well-being.
Quirky Custom Socks
Socks offer a fun and unique way to display your logo, whether it’s a small version near the ankle or an all-over print. Custom socks aren’t just a quirky addition to your apparel, but also great gifts that can add a playful element to your business image.
Functional Aprons and Workwear
For industries like food service, crafting, or manual labor, aprons and workwear with your logo are both practical and necessary. These items protect regular clothing while ensuring that your brand is prominently displayed during work hours.
Accessory Branding
Bags and other accessories such as totes, backpacks, and belts offer additional surfaces for logo placement that are also used daily. Custom patches and pins are versatile options that can be attached to various pieces of clothing.
Let’s Talk About Your Branded Apparel
Incorporating your company logo into everyday apparel is a strategic way to reinforce your brand image and identity. By choosing a variety of high-quality options — from t-shirts and polo shirts to outerwear and activewear — you can foster a sense of employee unity and customer loyalty.
Contact us today to learn more about the branded apparel we offer and talk about the solutions you want for your business!
